It was an innovative St. Moritz hotelier who attracted the first winter guests to the Alps in 1864, with a simple bet that turned out to be the birth of winter tourism. And winter tourism has enjoyed continued success ever since! Immerse in 150 years of winter nostalgia. Today, the Swiss winter landscapes still never cease to enchant.
Area: 41,293 sq km / 15,936 sq mi
North to South 220 km / 137 mi.
East to West 348 km / 216 mi.
Length of frontier:
1,881 km 1,168 mi.
Switzerland borders France in the West, Germany in the north, Austria and the principality of Liechtenstein in the east and Italy in the south.
Juf (Graubunden): 2,126 m / 7,000 ft
Ascona (Ticino): 196 m / 690 ft
Zurich 336'800, Geneva 173'500, Basel 168'700, Berne 122'700, Winterthur 102'123, Lucerne 57'000
Switzerland is known as an Alpine country: the Alps and the Jura mountains account for 60% of the surface area of Switzerland. The altitude differences, ranging from 193m to 4,545m above sea level, lead to a large variety of attractive landscapes – majestic mountains, neat rolling farmland, glaciers and valleys. Many famous rivers rise in central Switzerland and meander their way through the hills and countryside until their outflow into different seas – the Rhine into the North Sea, the Rhône into the Mediterranean, the Maira and Ticino into the Po and then the Mediterranean, and the Inn into the Danube and all the way to the Black Sea.